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Subscribe to our newsletter and get the scoop on the latest trends in data analytics, valuable insights, and inspiring success stories.November 25, 2021
In the market research world, it’s essential to keep exploring new tools, techniques, and trends to stay relevant and deliver the best possible results. That means […]
October 14, 2021
Back in March, we introduced the SentEMO project, led by the linguistic department of Ghent University. The project is based on the collaboration between academic researchers […]
August 12, 2021
Do you know why some stories are compelling and some aren’t? The “why” we are attracted to some stories depends on many factors. Today, we roam […]
May 27, 2021
There is no doubt COVID challenged us to rethink many things — for the better. The same positive tendency is happening in the market research and […]
May 11, 2021
2020 was definitely a year of big changes for all industries, especially research and customer understanding. It revealed the importance of seamless customer-centric experiences. It also revealed the […]
March 25, 2021
Collaboration with Ghent University on the SentEMO project How well do you think you know your customers? Can you “read” their emotions and attitude towards your brand through […]