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Subscribe to our newsletter and get the scoop on the latest trends in data analytics, valuable insights, and inspiring success stories.May 5, 2022
How Pernod Ricard UK unlocked invaluable shopper insights The UK spirits shopper journey is highly complex, with more points of shopper interaction than ever. Over the […]
January 13, 2022
How Pernod Ricard Global Travel Retail is fulfilling global sustainable commitments while maintaining market share We can safely say that sustainability has become more than just […]
October 7, 2021
How boobook supported Ballantine’s team to identify the optimum price positioning for their new whisky product Spain is a synonym for fiestas, and every fiesta is […]
June 10, 2021
What is the secret of a successful Go-to-Market strategy? Understanding who, what, and why is the foundation of every new product launch. And Niko knows this […]
January 7, 2021
How Pernod Ricard combines pricing and portfolio optimisation to enhance brand equity What does it take to be an avant-garde leader in the wine and spirits […]
October 15, 2020
How Gameloft identified their mobile players to stay relevant in the competitive market Gameloft has established itself as the leader in the development and publishing of […]